Rate Card · Effective 2026
Get on the grid.
All rates in South African Rand, excluding VAT. Native placements only — no banner clutter. Bookings via info@carclubsa.co.za.
78%
Mobile-first readers
18–34
Core age bracket
GP · KZN · WC
Top 3 provinces
9 scenes
From stance to Monster Jam
Native placements
Every unit matches the editorial visual language. Minimum campaign spend R 10 000.
Story-card unit in homepage & category grids
1600×1200 hero image · 60-char headline · 90-char dek
Runs and reads like editorial. Small 'Partner' label.
CPM · R 180 / 1000 impressions
Flat · R 12 500 / week (SOV in one category)
Full-bleed unit inside story pages
1920×1080 image · 80-char copy · 1 CTA
Highest attention slot on the platform.
CPM · R 240 / 1000 impressions
Flat · R 18 000 / week (rotating across all stories)
Full editorial-style feature page, written in the CarClubSA voice
Up to 800 words · 8–12 images · in-platform branded overlay
Includes copywriting, layout, and 1 revision round.
Flat · R 22 500 / feature (one-off) · R 60 000 for a 3-part build series
Lead placement in our weekly newsletter
1200×628 hero · 40-word blurb · 1 tracked link
Opt-in subscriber base, majority Gauteng / KZN / Western Cape.
Flat · R 7 500 / send · R 25 000 / month (4 sends)
Event & scene partnerships
Kyalami track days, Killarney meets, Wentworth spinning nights, King of the Hill drift rounds and more.
Meet Partner
R 15 000
- Logo on event listing
- 1 in-feed placement (7 days)
- Recap article credit
Scene Sponsor
R 45 000
- Everything in Meet Partner
- 1 sponsored feature
- Newsletter mention
- On-site content capture (½ day)
Title Partner
R 120 000
- Everything in Scene Sponsor
- 3-part build/event series
- Full-day content capture
- Homepage takeover (48 hrs)
- Category-locked SOV for the month
Add-ons & production
- Custom creative productionR 3 500 / unit
- Photographer commission (½ day)R 4 500
- Photographer commission (full day)R 8 500
- Reels / short-form edit (up to 60s)R 6 000
- Geo-targeting (province level)+15% on placement rate
- Category exclusivity (per month, per category)+25%
Terms
- • All rates ZAR, VAT excluded. Invoices 14 days net.
- • 50% deposit on booking for flights over R 30 000.
- • Creative due 5 working days before flight start.
- • Cancellations inside 7 days of flight billed at 50%.
- • Category exclusivity subject to availability — first come, first locked.
- • Agency commission: 15% recognised for accredited SA media agencies.
- • Rates reviewed quarterly. Signed IOs hold the quoted rate for the campaign term.
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